Designed a cohort-based engagement experience that connected Cult fitness users with commerce offerings through interactive rewards and personalized coupon journeys, driving the highest banner CTR in Cult history and a ~68% increase in campaign-period orders.

Reimagined Titan’s Kaizen Mela showcase as a gamified digital platform, driving participation growth from 2.5K to 9K+ employees while making innovation more accessible company-wide.

HealthSync aimed to provide startup teams accessible telehealth for overwhelmed employees. Traditional healthcare was slow and inaccessible, so I designed an app connecting teams to virtual care, supporting startup wellness.

TalentBridge aimed to create a hiring platform for startups scaling from 5 to 50 employees. I designed a solution to simplify recruitment while ensuring quality hires, addressing the unique needs of fast-growing teams.

MarketMingle sought to build a marketplace for startup ecosystems, connecting founders with local services and peers. I designed a platform to foster collaboration and resource-sharing.